When you Advertise on Radio, They Hear it from a Friend

Radio listeners have a loyal relationship with their favourite stations – when you advertise on radio, it's like they hear it from a friend! Mark Mitchell returns to explore the unique relationship listeners have with their favourite radio stations and presenters.

The Commercial Radio Australia campaign is an all-of-industry initiative supported by more than 260 stations nationally to promote the strengths of radio advertising.

The latest campaign was written by international award-winning director of Eardrum Australia, Ralph van Dijk and illustrates the strong listener loyalty to their favourite station.

For further information, please email Shannan Pearson (Senior Marketing Manager) or call 02 9281 6577.

Radio Ads

Additional Material

This data may not be used for, or in association with, any commercial purposes without Commercial Radio Australia’s prior consent.