Other Research & Insights

GfK Radio Insights

GfK Radio Insights is a quarterly study of radio listeners designed to add further behavioural context to the ratings and traditional radio listening.
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FCT Reporting

Finding Consumer Trends reports explore regional listeners' attitudes to better understand their buying behavior around selected categories.
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Nielsen Consumer Insights

Nielsen Consumer Insights reports segment and analyse radio listeners by their attitudes and behaviors in relation to specific categories.
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Category Reports

Category Reports provide a profile of commercial radio listeners in relation to specific topics, based on metro survey data
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Nielsen ROI Study

Nielsen ROI investigates radio’s return on ad spend in four retail categories. The study reveals why radio continues to play a significant role in the media mix.
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For more information, please contact Briony McLean (Research & Insights Strategist) at briony.mclean@commercialradio.com.au or 02 9281 6577.