Research & Insights

Radio Advertising Effectiveness

A collection of studies which go beyond audience measurement and explore the effect of advertising on radio audiences behaviours and attitudes.
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Share of Audio

The Share of Audio study explores Australian's love of audio and what platforms make up the more than 3 hours spent consuming audio daily.
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GfK Radio Insights

GfK Radio Insights is a quarterly study of radio listeners designed to add further behavioural context to the ratings and traditional radio listening.
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Other Research & Insights

Studies including the Nielsen Consumer Insights report, Findings Consumer Trends and the Infinite Dial Australia
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