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Surveys
Metropolitan Surveys
2019
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2016
2015
2014
DAB+ Metropolitan Surveys
2019
2018
2017
2016
2015
Major Regional Surveys
2019
2018
2017
2016
2015
2014
Regional Surveys
2019
2018
2017
2016
2015
2014
Tools & Resources
Gold Standard
Survey 8
Canberra
Newcastle
Gold Coast
WA
Research & Insights
Radio Advertising Effectiveness
A collection of studies which go beyond audience measurement and explore the effect of advertising on radio audiences behaviours and attitudes.
Brand Building
Radio Alive (2017-2019)
Hear it From A Friend (2013)
Economically Sound (2009)
Marketers Use Radio Phase 1 (2010)
Time and Place (2007)
Advertising Effectiveness (2006)
Brand Search and Purchase
Radio. It's a Love Thing (2014)
Australia's Listening Phase 2 (2010)
Radio + Online - We Just Click! (2008)
Connect with Radio (2012)
ROI
Radio Drives ROI (2015)
Engagement
Engage with Radio Phase 1 (2011)
Engage with Radio Phase 2 (2011)
Share of Audio
The Share of Audio study explores Australian's love of audio and what platforms make up the more than 3 hours spent consuming audio daily.
2019
2018
2017
2016
GfK Radio Insights
GfK Radio Insights is a quarterly study of radio listeners designed to add further behavioural context to the ratings and traditional radio listening.
2019
2018
2017
2015
2014
Other Research & Insights
Infinite Dial
The Infinite Dial Australia explores the penetration of online digital audio and social media in Australia and looks at the adoption of technologies.
Infinite Dial Australia 2019
Infinite Dial Australia 2018
Infinite Dial Australia 2017
FCT Reporting
Finding Consumer Trends reports explore regional listeners' attitudes to better understand their buying behavior around selected categories.
Pets
Real Estate
Dining Habits
Home Improvement
Travel
Gift Giving
Insurance
Grocery Buyers
Health & Fitness
Automotive
Nielsen Consumer Insights
Nielsen Consumer Insights reports segment and analyse radio listeners by their attitudes and behaviors in relation to specific categories.
Fashion
Personal Finance
Real Estate
Automotive
Digital Behaviour
Travel
FMCG (Supermarkets)
Tech & Gaming
Category Reports
Category Reports provide a profile of commercial radio listeners in relation to specific topics, based on metro survey data
Car Buyers
Grocery Buyers
Parents
Insurance
Renovators
Nielsen ROI Study
Nielsen ROI investigates radio’s return on ad spend in four retail categories. The study reveals why radio continues to play a significant role in the media mix.
Share of Audio 2019
Find a Station
Case Studies
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NSW-ACT Documents
NSW - ALBURY
NSW - ARMIDALE
NSW - BATHURST
NSW - BEGA
NSW - BROKEN HILL
NSW - CAMPBELLTOWN
NSW - CANBERRA
NSW - COFFS HARBOUR
NSW - COOMA
NSW - DENILIQUIN
NSW - DUBBO
NSW - GOSFORD
NSW - GOULBURN
NSW - GRAFTON
NSW - GRIFFITH
NSW - GUNNEDAH
NSW - INVERELL
NSW - KATOOMBA
NSW - KEMPSY
NSW - LISMORE
NSW - LITHGOW
NSW - MOREE
NSW - MUDGEE
NSW - MURWILLUMBAH
NSW - MUSWELLBROOK
NSW - NEWCASTLE
NSW - NOWRA
NSW - ORANGE
NSW - PARKES
NSW - SYDNEY
NSW - TAMWORTH
NSW - TAREE
NSW - WAGGA WAGGA
NSW - WOLLONGONG
NSW - YOUNG
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