Radio Alive
Commercial Radio Australia
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  • Why Use Radio?
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  • Surveys
    • Metropolitan Surveys
      • 2021
      • 2020
      • 2019
      • 2018
      • 2017
    • DAB+ Metropolitan Surveys
      • 2021
      • 2020
      • 2019
      • 2018
      • 2017
    • Major Regional Surveys
      • 2021
      • 2020
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    • Regional Surveys
      • 2021
      • 2020
      • 2019
      • 2018
      • 2017
    • Tools & Resources
      • Gold Standard
    • Survey 1
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    • Survey 8
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    • Survey 2
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    • Canberra
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  • Research & Insights
    • Radio Advertising Effectiveness A collection of studies that explore the effect of advertising on radio audiences behaviours and attitudes.
      • Brand Building
        • Radio Alive 2020
        • Radio Alive ('17-'20)
        • Hear it from a Friend ('13)
        • Economically Sound ('09)
        • Marketers Use Radio ('10)
        • Time and Place ('07)
        • Advertising Effectiveness ('06)
      • Brand Search and Purchase
        • Radio. It's a Love Thing ('14)
        • Australia's Listening ('10)
        • Radio + Online - We Just Click! ('08)
        • Connect with Radio ('12)
      • ROI
      • Engagement
    • Major Research
      • Share of Audio This study explores Australians' love of audio and what platforms make up the more than 3 hours spent consuming audio daily.
        • 2019
        • 2018
        • 2017
        • 2016
      • Infinite Dial Australia Explores the penetration of online digital audio and social media and looks at the adoption of technologies.
        • 2020
        • 2019
        • 2018
        • 2017
    • Other Research & Insights
      • Power of Radio Commercial Radio Australia's bi-annual deck of the latest radio listening figures and industry research.
      • COVID-19 Research Research commissioned by the commercial radio industry to provide data to the market, while the official radio surveys were on hold.
        • GfK Radio Pulse study
        • GfK Radio Effectiveness Study – COVID-19 (Federal Government)
      • GfK Radio Insights A quarterly study of radio listeners designed to add further behavioural context to the ratings and traditional radio listening.
      • FCT Reporting Finding Consumer Trends reports explore regional listeners' attitudes to better understand their buying behaviour around select categories.
      • Nielsen Consumer Insights These reports segment and analyse radio listeners by their attitudes and behaviors in relation to specific categories.
      • Category Reports A profile of commercial radio listeners in relation to specific topics, based on metro survey data.
    • Australian Podcast Ranker
      • Australian Podcast Ranker A monthly snapshot of Australia’s most popular podcasts to help guide brands and agencies on where to advertise.
        • 2021
        • 2020
        • 2019
    • Case Studies
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